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- As the weather gets nice, you’ll have more opportunities to sit outside with a book. And trust me, while I get the allure of reading the latest thriller, I promise that what you’ll gain from the tiles below is definitely worth your time. Becuase, hey, everyone can use a little personal branding help. After all, the better you are at personal branding, the more credibility you have in your industry, and the more likely it is that people associate your name with success. - Source: Internet
- 5 Books That Will Help You Make a Personal Brand: Brands are basically markers of identity – when used in the context of a company, a product or a service, branding means giving it a life of its own. Thus Nike shoes have an identity of their own which separates them from any other pair of shoes. Similarly, an iPhone has its own unmistakable identity that no other phone does. Thus, by branding a product, you make it irreplaceable – nothing can ever substitute it. - Source: Internet
- The subtitle to this book is ‘the art and science of personal branding’ and this is exactly what the book aspires to be. It mixes intuitive strategies with intellectual ones and the more artistic aspects with cold-blooded scientific ones to craft a manual of personal branding. Through the tools of ‘personal proof’, ‘social proof’, ‘recognition’ and ‘association’, she explains the process from an ‘unknown’ to an ‘influencer’. Indeed, she provides solace to everyone, arguing that anyone can be an influencer if they use the digital and physical platforms available to their advantage. In the process, she provides useful tools – that are both technical and creative to make the best of available resources. - Source: Internet
- This is book for your friend (cough, or you cough) who’s complaining about being stuck in a rut. You’ll find yourself making tons of notes in the margins of this collection of essays. But what you’ll enjoy the most is the fact that this title doesn’t just include a bunch of theories like so many career development books. And the stories are not limited to any one profession. - Source: Internet
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